NORTHBROOK, IL - The PPAI Expo Show is the loudest room in the industry. With thousands of exhibitors and endless rows of products, standing out requires more than just a good logo - it requires a shift in thinking.
This January, the industry made its voice heard. We are incredibly proud to announce that Anyrope was selected as one of Distributors Top 10 Favorite Products on the show floor.
For us, this recognition is not just a trophy for the shelf; it is validation of a concept we have obsessed over. It proves that the promotional market is tired of the static, throwaway standard. The modern client is demanding versatility, higher perceived value, and products that actually earn a spot in someone's daily rotation.
What Industry Leaders Are Saying
The "Anyrope Advantage" - our ability to offer 1000+ stock hat and rope combinations - resonated immediately with top tier distributors looking for a competitive edge.
Brandon Kennedy, CEO of California-based distributor BrandCo Marketing, highlighted exactly why Anyrope stood out among the competition:
“The ANYROPE customization will allow for users who want that extra level of branding to really customize their hats. And for those of us who aren’t exactly fans of the ropes, it’s removable, which is a nice option to provide.”
Solving the Inventory Problem
Kennedy’s insight touches on the core problem we set out to solve: flexibility. Distributors have long been exhausted by inventory liability - stuck with hundreds of hats in a colorway that wouldn't move. By separating the rope from the foundation, we proved that you can offer infinite customization without the risk. You can offer a "ropeless" look for a clean, minimal aesthetic, or a custom rope for a bold team identity, all using the same SKU.
The Next Chapter: The AR6LUX
Being named a Top 10 Product is just the beginning. At the show, we also previewed the future of our lineup: The LUX Collection.
While the award honored our core system, the excitement on the floor was centered on this new profile. Featuring a 4-way stretch fabric and a buttery-soft matte finish, the LUX line takes the Anyrope concept into the high-performance tier. It is designed for the client who demands the best - whether that is for a high-end golf tournament or a premium corporate gift.
To Our Partners
To every distributor who voted for us, and to partners like BrandCo Marketing who see the vision: Thank you. You are the reason we continue to push the boundaries of what headwear can be.
The 2026 season is officially open. Let’s build something incredible together.
Ready to collaborate?
We are currently accepting custom production orders for the Summer '26 season. Email us at collab@anyrope.com
